SEO audits, checked by hand.
I read your site and your Search Console data myself,
and tell you what to fix first.
What brought you here?
Different starting points.
The same complete audit.
Find out why pages are being left out.
I read the indexing reports alongside the crawl and the pages themselves.
- Search Console
- Page statuses and URL Inspection on a sample of affected pages.
- Access & structure
- Crawl paths, rendering, internal links and canonical tags.
- The content
- Duplicate pages, thin content and pages competing with each other.
A ranked plan identifying the affected URLs or templates, what to change, and the number to watch.
Compare what changed, page by page.
I compare the site and its search data before and after the change.
- Before & after
- The pages and searches that gained or lost clicks in Search Console.
- The migration
- Old URLs, redirects, missing pages and changes to canonical tags.
- The templates
- Changed titles, internal links and how the new pages render.
A prioritized explanation of the changes that need attention, with the evidence and limits of the review.
See which recommendations stand up.
I read the previous work against your site, your data and your competitors.
- The existing work
- Your agency’s work, an earlier audit or a planned redesign.
- The evidence
- Which findings are supported by the data, and which remain uncertain.
- The priorities
- What to keep, set aside or move up the list, with the reason.
A clear order of work your developer or editor can use, rather than another unfiltered list.
Included in the audit
Full details- Technical SEO
I check crawling, rendering and indexing before moving to the rest of the site.
- Search Console
Your Search Console and analytics data come before a tool score. I look at which pages and searches gained or lost, and where the problems started.
- On-page & content
I review the content itself alongside titles, headings, internal links and structured data.
- Keywords & competitors
I compare the searches you rank for, the ones you should rank for, and what the sites above you do differently.
- AI search
I check how your site appears in answers from ChatGPT, Google AI Overviews, Perplexity, Gemini and Claude. This is part of the same audit.
- The ranked plan
I check each finding against your data, set aside warnings that would change nothing, and rank the remaining work by impact and effort.See a sample plan
Before you book
All questionsWhat is not included?
The fixes themselves, a backlink profile review, local SEO and Google Business Profile, and ongoing monthly work are not included. If you ask me to make the fixes, I quote that separately after the audit, when the work is known.
What access do you need?
Read access to Google Search Console and your analytics. I never ask for write access or passwords. Three to five competitors, the purpose of your site and earlier SEO reports are also useful. You do not need to share account access in the first enquiry.
Do you guarantee rankings or AI citations?
No. I do not promise a ranking, traffic increase or AI citation. The audit gives you evidence, an estimate of impact and effort, and a clear plan of work. The 14-business-day commitment is for delivery, not for ranking improvements.
Tell me what prompted the audit.
If it is not what your site needs, I will say so on the first call.